Gisele puts it all together – green wellness, eco-fashion, and jet-set glamour – in a luxe life that inspires fans around the world to go green with envy.
Gisele Bündchen’s style icon is something more than supermodel-to-CEO path—rather, she’s emerged as a heart-full global luxury ambassador. From São Paulo runways to the pinnacle of eco-friendliness, her journey is an inspiration for the convergence of luxury and sustainability.
From Catwalk Queen to Sustainability Champion
From strutting for the world’s leading fashion houses to raising trillions as Gucci’s Un-credited Green Ambassador, Gisele has used every public platform to advocate for green causes. In 2022, she co-launched a certified organic skincare line, Sejaa Pure Skincare, tapping into luxury spa trends with a social twist: portions of the proceeds fund Brazilian reforestation programs. News reports highlight the fact that Sejaa funded the planting of over 75,000 trees in the Amazon within half a year—proof that luxury can have tangible impacts.
Tranquil Sanctuaries & Upscale Retreats
Gisele and her husband, NFL quarterback Tom Brady, share a Brookline, Massachusetts, compound that is a reflection of her eco-luxe aesthetic—wood reclaimed, wood floors, and an organic garden. She also refurbished an $18 million ecolodge in Costa Rica, complete with solar-powered villas and river-glass interiors. “Luxury should leave no footprints but beauty,” she told Vogue España, .
From Catwalks to Responsible Fashion
Even her high-fashion modelling has sustainability at its core. Gisele’s 2021 record-breaking collab with Stella McCartney was done on animal-free silk and recycled nylon runway wear. She’s also worked with Louis Vuitton and Versace, balancing mainstream luxury and ethical high couture on global fashion weeks.
Private Wellness-Infused Travel
Gisele’s high-end travel is hedonistic, experiential, and environmentally friendly. Her feature includes private charters to secluded retreats in Namibia or retreating in the Amalfi Coast wellness retreats. Meditating in Bali or traveling on a private yacht tour along Greek coastlines, her travel is decadent in nature but not at the expense of the environment.
A Philosophy of Life with Penetration
Gisele is remarkable for her real dedication. A UN Environment Programme Goodwill Ambassador, she strongly advocates for clean water in Brazil and climate justice. By bringing scientific knowledge and top-end investors together under her annual charity events, she addresses sustainable investments. As quoted by Forbes in an interview:
“We can have what we want while healing our planet.”
